Tomas Larsson

Tomas Larsson

Creative Director at Freelance
New York, United States

About me

My work is grounded in one very simple belief: people like interesting things, let's make them some.

It sounds blindingly simple, but that single belief has taken me to some amazing places and allowed me to work with incredible people on some of the biggest and best brands in the world.

My background is truly integrated, having started my career in digital I have subsequently worked in every medium through the line. I am particularly passionate about creating experiences where brands and consumer intersect.

Over the last 15 years, I have led creative teams, small and large, for clients like: American Express, Coca Cola, Diageo (Captain Morgan, Smirnoff), Google, IBM, William Grant & Sons, and Under Armour.

Positions

Executive Creative Director at large
Freelance
April 2016 - Present (2 years 5 months)
Currently at Razorfish

Willing and able to take on new challenges. Big ones, small ones, hairy ones, short ones, blue ones, etherial ones, and ones that haven't even been fathomed yet, and –most importantly– ones that allow us to work together to create something that makes people flip.
Freelance Sr. Creative Director
Razorfish
July 2016 - September 2016 (2 months)
Content driven, culturally inspired ideas for Mercedes–Benz.
SVP, Executive Creative Director
Jack Morton Worldwide
October 2013 - April 2016 (2 years 6 months)
I restructured, recruited, and developed a creative department made up of some fiercely talented individuals. Together we elevated the work for existing clients, won some new ones, and had a great time doing it.
VP, Group Creative Director
Momentum Worldwide
March 2010 - September 2013 (3 years 6 months)
My main focus was creatively leading sponsorship activations for American Express across sports and entertainment, including co-creating their UNSTAGED live-streamed music platform. I also helped form a specialized entertainment marketing offering for the agency that helped grow existing clients like American Airlines, Coca Cola, and Google.
Creative Director / Consultant
Freelance
June 2009 - February 2010 (8 months)
Co-Founder / Creative Director
Hart+Larsson
September 2005 - June 2009 (3 years 9 months)
Creative Director
Heavy.com
May 2003 - September 2005 (2 years 4 months)
Sr. Art Director
Nettmedia
September 2001 - May 2003 (1 year 8 months)

Education

English Lit, Philosophy

1997 - 1999 (2 years)

1995 - 1997 (2 years)

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