Gisele Musa
Advertising Manager at Metro AG
Germany
TitleOwn Business Day
Agency
Campaign Own Business Day
Advertiser Metro Cash & Carry
Brand Metro Cash & Carry
Date of First Broadcast/Publication 2016 / 10
Business Sector Retail, Distribution & Restaurants
Philosophy  In the future, the second Tuesday of October will be a special day on which METRO Cash & Carry connects business owners even closer with their customers. The day will feature business owners’ special offers and promotions, which they will upload for customers to find on the online platform own-business-day.com.
Problem METRO Cash & Carry is celebrating the first ever “Own Business Day” in more than 20 participating countries. They founded this day to celebrate independent business owners worldwide. As the lead agency of METRO Cash & Carry since September 2014
Media Type Television
Length
Advertising Manager
Advertising Manager
Advertising Manager
Advertising Manager
Advertising Manager
Managing Director
Account Director
Creative Director
Copywriter
Art Director

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