Production Manager
at
TYO INC
| Title | Intelligent Parking Chair |
| Brief | Imagine being able to arrange every chair in your office with a single clap of your hands. After a big meeting? CLAP – every chair in the conference room tucks neatly back into place. The last person leaving the office? CLAP – chairs tidy up in mere seconds. Is this the newest robot coming to an office near you? No, just a clever stunt designed by Nissan to promote its new intelligent parking assist technology. |
| Agency | TBWA\HAKUHODO |
| Campaign | ProPILOT CHAIR |
| Advertiser | Nissan Motor Corp. |
| Brand | NISSAN ProPILOT |
| Posted | November 2016 |
| Business Sector | Automotive |
| Story | Intelligent Park Assist is nissan's technology that helps drivers to park by automatic steering.It automatically operates the steering, leaving the driver free to concentrate on operating the accelerator and brakes and checking the surroundings. The system utilizes footage from the Around View Monitor, which gives drivers a virtual bird’s-eye view of the vehicle, allowing drivers to more easily park their vehicles. |
| Media Type | Web Film |
| Chief Creative Officer | Kazoo Sato |
| Creative Director | Takahiro Hosoda |
| Copywriter | Tetsuya Umeda |
| Art Director | Takaya Masuda |
| Agency Producer | Hirotaka Fukatsu |
| Agency Producer | Kaoru Otani |
| Account Director | Yoshiki Okayasu |
| Account Director | Akihiro Okamoto |
| Account Executive | Kentaro Ito |
| Account Executive | Mari Nakasu |
| Production Company | TYO INC |
| Director | Masato Goto |
| Production Company Producer | Hideaki Hamatani |
| Production Company Producer | Kenichi Shimada |
| Cinematography | Syuhei Onaga |
| Production Manager | Ayako Ogawa |
| Production Manager | Daisuke Murayama |
| Digital Production | BIRDMAN INC. |
| Interactive Director | Takuro Ito |
| Production Manager | Akane Inada |
More Work
SEE ALLProPILOT CHAIR Story
- BRAND:
- NISSAN ProPILOT
- AGENCY:
- TBWA\HAKUHODO
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