| Title | Xtreme |
| Agency | Momentum Sverige |
| Campaign | Xtreme |
| Advertiser | Essity |
| Brand | Libero |
| Posted | November 2018 |
| Business Sector | Hygiene & Personal Care Products |
| Story | Once a year, Libero releases limited-edition diapers expressing its traditional theme of freedom. The Xtreme edition was inspired by extreme sports and activities. So the film is an amusing exaggeration of the challenges toddlers face every day, from climbing to bike riding. It cuts from kids taking insane risks to the real-life environment of the playground. No toddlers were harmed while making this film. |
| Media Type | Web Film |
| Creative Director | Markus Naslund |
| Copywriter | Daniel Wallin |
| Art Director | Annsofie Antoncic |
| Photographer | Jamie Ramsey |
| Production Company | Folke film |
| Director | Tobias Bergman |
| Producer | Joi Persson |
| Graphic Designer | Stina Moberg |
| Account Director | Anders Collin |
| Account Manager | Jeanette Åberg |