Title | Stars of tomorrow |
Agency | Momentum Sverige |
Campaign | Stars of tomorrow |
Advertiser | SCA Hygiene Products AB |
Brand | LIBERO |
Posted | November 2016 |
Business Sector | Diapers |
Story | Young children show incredible resilience in terrible circumstances – they are all children of emigrants. In camps and on buses, in miserable toilets and on the street, the babies remain as innocent and adorable as ever. “Is this a child’s world?” laments the song on the soundtrack, in a bitter nod to the James Brown song “It’s a Man’s Man’s Man’s World.” Thirty million children are on the run. Libero is donating nappies via aid organisations. Visit the website to see how you can help. |
Media Type | Television |
Creative Director | Markus Naslund |
Copywriter | Fia Erixon |
Copywriter | Daniel Wallin |
Art Director | Annsofie Antoncic |
Photographer | Christian Haag |
Production Company | Folke film |
Director | Tobias Bergman |
Production Company Producer | Carl Linder |
Account Director | Anders Collin |
Account Manager | Katrin Hamp |
Account Manager | Emelie Thoren |