Gemma Samuell

Gemma Samuell

Marketing Executive at Framestore
London, United Kingdom

About me

Specialties: Branding and identity
Event management
Email & Print marketing campaigns
Website content management

IT – Shotreview, Zimbra, front, Scheduall, Goldmine, Microsoft Office, Basic Flash 5, Photoshop CC, Illustrator CC, Dreamwearver CC, Quark, CMS, HTML, Powerpoint, Keynote, iMovie
PC and Mac Savvy


Marketing Executive
London, United Kingdom
March 2011 - Present (7 years 9 months)
Brand Manager
Web Content Manager
Creative Designer for branded corporate merchandise and image awareness
liaise and build relationships.
Building and maintaining contacts with the media
Build and distribute press releases, newsletter and invitations
Manage the production of marketing materials, including leaflets, posters and flyers.
Liaising with designers and printers;
Arrange for the effective distribution of marketing materials
Maintain, build and update mailing databases
Organise and attend events and exhibitions
Co-ordinating campaign related activities,
Managing suite of branded materials and assets, for examples logos, brand guidelines and templates
Creation of all standard marketing collateral used across international offices including management of our central asset library.
Supporting business development efforts with printed marketing material & presentations and other ad-hoc requests.
Managing global award entries and maximising opportunities for awards nomination.
The creation of regular email marketing campaigns targeted to specific global segments
Developing wireframes for designers and programmers
Working with senior management & designers on the creation of offline marketing material including Ad campaigns and posters
Marketing Assistant
London, United Kingdom
March 2007 - April 2011 (4 years 1 month)
Alongside Marketing Manager, source possible venues for future events, visit as required
Liaison with event organisers
Event supervision and attendance
Emailing event invitations and following up as required
Organising cabs and other logistical arrangements
Assist with general marketing/ press enquiries as required
Update press books and e-notice boards
Liaison with external suppliers, including printers, as required
Festivals/sales trips – organising travel and accommodation for attendees as required and talk material as required
Collating material for press releases, liaising with clients for approval
Sourcing samples, raising purchase orders and overseeing delivery deadlines
Managing Awards entries including collating all supporting documentation, images, clips etc
Updating press lists
Updating client lists
Uploading marketing materials – including archiving old stills, press releases etc
Updating intranet with relevant marketing information
Operations Assistant
Infinite Vision
October 2006 - March 2007 (5 months)
In charge of production kit, including repairs and hiring;
Responsible for the positioning and readiness of equipment; often at the last minute for emergency outside broadcasts.;
Attending shoots;
Handling booking systems;
Outside broadcasts and paying suppliers for these services;
Completing the production/travel paperwork;
Co-ordinating and communicating production resources;
Supervising the setup and operation of production equipment ;
Attending and co-ordinating planning meetings;
Monitoring costs and controlling expenses;
Dealing with production enquiries from members of the public;
Producing logs for post production;
Booking freelance and on staff camera operators and sound recordists;
Head Runner
London, United Kingdom
May 2005 - November 2006 (1 year 6 months)
Managing a team of forty people, organising rotas and holidays;
Being involved in Runner recruitment, appraisals and staff discipline;
Taking part in senior management meetings, relaying feedback and producing new ideas;
In charge of runner distribution and management over four sites;
Managing the Day-to-Day Runner duties including client services, hospitality, central London runs, despatch, and various production requests;
Answering phones, dealing with clients, diary management, travel bookings, mail distribution, office orders;
Working both independently and as part of a team;
Often working to very tight, and demanding schedules and deadlines.
Assistant Bar Manager
The Swan, The Swan Collection Limited
August 2003 - September 2005 (2 years 1 month)
Assisting in the running of private parties an operational basis, both on and off site.
Food and Bar preparation.
Event Management
Co-ordinating set up, communicating with clients and staff.
Training of new staff with the bar focusing on wine and cocktail recommendation
Responsible for opening and closing shifts on site, including dealing with the computerised POS system.
Communicating with all departments including kitchen, chef and waiting staff.
Indestructible Production Company
October 2004 - December 2004 (2 months)
Assistant Floor Manager (menswear)
Next Group PLC
December 2001 - July 2004 (2 years 7 months)


BA/Hons, Radio, Film, TV with Animation and American Studies

2001 - 2004 (3 years)

1994 - 2001 (7 years)

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