Lisa Allen-St Hill

Lisa Allen-St Hill

Senior Account Manager at SapientNitro
London, United Kingdom

Positions

Senior Account Manager - Sky
London, United Kingdom
January 2016 - Present (1 year 9 months)
Marketing Manager (Secondment)
Sky
October 2015 - March 2016 (5 months)
Seconded to assist my client with the execution of targeted direct response communications across the whole marketing mix through B2B and B2C channels, driving platform (new customer) sales for newly launched Sky Q.

Reporting into the Senior Marketing Manager, I managed multiple agencies (Creative/PR/Media/Contact Centre) to contribute to the wider Consumer Acquisition Marketing team's goals of driving demand across Sky's RTM and achieving acquisition targets.

A fascinating insight into client-side life.
Account Manager - Sky
London, United Kingdom
July 2014 - October 2015 (1 year 3 months)
Senior Account Executive
whynot!
August 2012 - June 2014 (1 year 10 months)
whynot! is a full service BTL agency operating in the UK and Spain working across media, entertainment, international trade and food & beverages.
Retained accounts include(d) News UK, Arla Foods, NOW TV, Pepsi, Foster's, TalkTalk, Hearst Magazines UK and Matrade (The Malaysian Government).

Initially worked as an Account Executive on Publishing & Loyalty promotions for News UK and Hearst Magazines.

Promoted after six months to Senior Account Executive primarily identifying and executing strategic partnerships for NOW TV across all sectors, as well as reporting directly into the BD with pitch opportunities for the wider agency.
Agency Account Manager
Centaur Media
March 2012 - August 2012 (5 months)
• Managing the accounts of a wide range of leading advertising and recruitment agencies
• Selling advertising to specialist planner/buyers and working with them to orchestrate successful recruitment campaigns
• Gaining and retaining new business whilst growing revenues from existing clients
• Creating proposals to client briefs
• Face-to-face meetings
• Managing and monitoring campaigns
• Networking at events and engaging with a variety of individuals from the marketing and advertising community
Client Direct Sales Executive
Centaur Media Plc
September 2011 - March 2012 (6 months)
Working across the Marketing & Creative portfolio at Centaur on Marketing Week, New Media Age (now Econsultancy), Creative Review and DesignWeek.co.uk:

• Cross-selling print and online advertising
• Negotiating and building relationships with senior marketers and HR senior personnel from leading blue chip companies
• Managing recruitment advertising campaigns and building on existing campaigns by creative selling
• Regularly servicing client base from the FMCG, Manufacturing/Construction, Media, and Agency sectors
• Actively chasing leads from competitor magazines and websites
 and converting them into revenue

Education

BA (Hons), Drama, Applied Theatre and Education , 2.1

Central School of Speech and Drama, U. of London
2008 - 2011 (3 years)
Making theatre and acquiring a practical knowledge and understanding of how theatre-making can be harnessed to change lives and inspire new possibilities in numerous community and education settings. Over the course of three years I worked in schools, theatre education departments, a prison and community settings. These unique and challenging experiences ultimately translated into a passion for people, relationship building and successful communication.

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