Sainsbury's - "Food Dancing (Yum Yum Yum)"

Wieden+Kennedy

Wieden+Kennedy London, United Kingdom

43052

Brand: Sainsbury's
Country: United Kingdom

Advertiser: Sainsbury's

Title	Food Dancing (Yum Yum Yum)
Agency	Wieden+Kennedy
Campaign	#Fooddancing
Advertiser	Sainsbury's
Brand	Sainsbury's
Date of First Broadcast/Publication	2017 / 1
Business Sector	Food
Philosophy	‘Food Dancing’ shines a light on a secret but ubiquitous kitchen behaviour that totally sums up the simple joy that can come with food. That personal moment when you’re in the kitchen, you’re totally in the rhythm of cooking, and you’re dancing to your favourite tune.
Media Type	Television
Length	60 seconds
Soundtrack	Food Dancing (Yum Yum Yum)
Production Company	Knucklehead
Sound Design Company	750mph
Editing Company	Final Cut
Director	Siri Bunford
Creative Director	Scott Dungate
Creative Director	Sophie Bodoh
Creative Team	Philippa Beaumont
Creative Team	Andrew Bevan
Creative Team	Freddy Taylor
Designer	Karen Jane
Designer	Stephanie McArdle
Designer	Tobias Bschorr
Executive Creative Director	Tony Davidson
Executive Creative Director	Iain Tait
Executive Agency Producer	Danielle Stewart
Account Director	Katherine Thomson
Account Director	Francesca Purvis
Account Director	Will Smith
Account Planner	Tom Lloyd
Agency Producer	Michelle Brough
Assistant Agency Producer	Sahar Bluck
Project Manager	Mark D
Executive Producer	Matthew Brown
Director of Photography (DOP)	Jim Joliffe
Editor	Adam Rudd
Special Effects / VFX	Time Based Arts, London
Special Effects / VFX	Tom Johnson
Flame Artist	Mike Aveling
Special Effects / VFX	Lauren Havard
Colorist	Simone Grattarola
Music Company / Composer	Wake the Town
Music Supervision	John Connon
Sound Designer	Sam Ashwell
Post Production	Stanleys Post