| Title | No Ordinary Love Stories |
| Agency | ROKKAN |
| Campaign | No Ordinary Love Stories |
| Advertiser | Hallmark |
| Brand | Hallmark Cards |
| Date of First Broadcast/Publication | 2017 / 1 |
| Business Sector | Newspapers, Magazines, Books |
| Tagline | No Ordinary Love Stories |
| Story | Hallmark’s “No Ordinary Card” campaign this Valentine’s Day shares glimpses of real-life love stories, featuring clips of a range of diverse, loving relationships, with a voiceover from a man describing his love for his wife of 78 years. The campaign continues the “No Ordinary Card” theme with the overarching message, “Because there are no ordinary love stories, there are no ordinary cards,” emphasizing romantic love and how Hallmark Signature cards recognize extraordinary relationships. Each couple’s love story is now viewable on Hallmark’s YouTube channel. |
| Media Type | Television |
| Length | |
| Chief Creative Officer | Brian Carley |
| Executive Creative Director | Laura Mulloy |
| Art Director | Rachel Sheeran |
| Vice President (VP) | Matthew Garcia |
| Account Director | Kim Svarney |
| Account Supervisor | Stephanie Tudor |
| Vice President (VP) | Lindsay Williams |
| Strategy Director | Emily Garvey |
| Business Manager | Bryeanna Murphy |
| Executive Producer | Bruce Andreini |
| Executive Producer | Greg Tharp |
| Production Company Producer | Tina Lam |
| Advertising Manager | John George |
| Advertising Manager | Darren Abbott |
| Marketing Manager | Janet Broll |
| Marketing Manager | Amy Merchant |
| Marketing Manager | Rob Reeder |
| Production Company | The Famous Group |
| Director | Giovanni Messner |
| Director of Photography (DOP) | Colin Arndt |
| Managing Director | David Kwan |
| Production Company Producer | Gabe Reiter |
| Copywriter | Amanda Caldari |
| Editing Company | Nomad Editorial |
| Editor | Jim Ulbrich |
| Assistant Editor | George Dodsworth |
| Post Production | Jennifer Lederman |
| Post Production | Weston Ver Steeg |
| Post Production | Alexander Chizhov |
| Music | Nylon Studios |
| Music Producer | Christina Carlo |
| Music Producer | Halle Petro |