Title | John Lennon's Shroud |
Agency | Ade Bogotá |
Campaign | Easter Sundays |
Advertiser | Radioacktiva |
Brand | Radioacktiva |
Date of First Broadcast/Publication | 2017 / 7 |
Business Sector | TV/Radio Programs & Stations |
Story | "Domingos de Resurrección" (Literal translation: "Easter Sundays") is a Colombian radio show broadcasted on Sundays that only plays the music of famous musicians who already passed away. Their name is inspired by the resurrection of Jesus Christ on the original easter Sunday. We decided to use the Shroud of Turin (the only evidence found in the tomb of Jesus Christ after his resurrection) as a device to deliver the message that we're bringing back to life famous rock icons every Sunday through their music. In this ad it's John Lennon. |
Media Type | |
Creative Director | Nacho Martínez |
Creative Director | Giovanny Saavedra |
Creative Director | Checho Sarabia |
Art Director | Pedro Cárdenas |
Art Director | Angie Garzón |
Art Director | Alejandra Gomez |
Copywriter | Harold Leguizamón |
Illustrator | Robert Paz |