With 27 years experience as a top fitness photographer Alex founded the commercial production company Ardenti Films, a natural evolution of his still photography and a perfect platform to release his creativity and lifetime passion for filmmaking.
The boutique production company specializes for the most part in creating TV commercials and high-end video content for the health & fitness, sports and nutraceutical industries.
Ardenti Films hit the ground running bringing aboard several advertising clients that were already using Alex's talents for print campaigns.
Who we are
A tight group of passionate filmmakers, motion graphic artists, editors and designers that simply love what we do.
We are at our happiest in the trenches of the set or playing with our digital paraphernalia in post production.
What we do
Practically everything and anything you can think of that has to do with motion. Broadcast 30 second spots, long form commercials, web series, workout DVDs, short films, music videos and documentaries.
We understand the current landscape of advertising and the needs of our clients. We deliver your message. We make your brand look cool because it probably is cool… we just want to be the vehicle that shows your coolness to the world.
One thing we would like to stress: Ardenti Films has a passion and unique work ethic for the commercial film industry.
We absolutely love what we do and clients tell us that it's so apparent when we are on the set doing our thing.
We run an 'attitude-free' and 'stress-free' set simply because we do our homework. We go the extra mile not because the client pays us but because our name is on the project and we only want to create quality content.
Email us directly at email@example.com or call (818) 517 5617 to talk about any ideas you may have or just for a quick question you need an answer to.