Anurag Batra

Anurag Batra

Chairman & Editor in Chief at BW Businessworld
New Delhi, India

Summary

Annurag Batra is a serial entrepreneur, media mogul, a journalist and an eternal optimist rolled into one. He is a B. Tech in Computer Sciences, a degree, which he acquired before joining Management Development Institute MDI Gurgaon (Now its Gurugram), one of India's leading Business School. He is a first generation entrepreneur and after acquiring the iconic business media and magazine brand BW Businessworld. a 35 year strong media brand as well as most respected business publication in the country.

Since taking over BW Businessworld 13 months back Mr. Batra has expanded BW Businessworld into digital, events and BW communities and has taken into its fold www.digitalmarket.asia, a leading website on digital marketing, www.everythingexperiential.com India’s leading experiential marketing website and launch BW Hotelier in partnership with hotelier international. BW Smart Cities an editorial platform in a 360 degree format is to be launched in mid February 2015. Mr. Batra is building the BW Businessworld business aggressively.

Mr. Batra also founded the exchange4media group and he serves as the Chairman and Editor-in-Chief of exchange4media group which includes exchange4media.com – India’s leading media industry website, PITCH – India’s only Advertising, Marketing and Media Magazine, IMPACT – The Marketing Weekly, Franchisee Plus – Business Opportunity Magazine, Realty Plus – India’s leading monthly real estate magazine and samachar4media.com/ – leading media industry website in Hindi.

Mr. Batra is also appointed by Government of India as the Chairman of an industry committee formed to come up with a vocational training framework for the media, communication and entertainment industry. He mentors many budding entrepreneurs and enjoys the process of reverse mentoring as in what he learns from these young entrepreneurs. At BW Businessworld BW Accelerate is an initiative to provide a structured platform to entrepreneurs for mentorship and growth.

Positions

Chairman and Editor-in-Chief
BW Businessworld Media Group
September 2013 - Present (4 years 3 months)
Just over twenty three years ago, I was reading India’s oldest and premier business magazine BW | Businessworld and today I bought it. Dreams really do come true! I learnt that life is always full of surprises! Twists, turns, new opportunities.

BW | Businessworld, is one of the oldest as well as most respected business publications in the country was part of the ABP Group, one of India's largest media groups and the brand leader in eastern India. But now it is just my cup of tea. On September 19, 2013 ABP Group owners has sold BW | Businessworld to me and Vikram Jhunjhunwala, who runs investment banking and assets management firm Shrine Capital.

We have few business plans to take this magazine to the great heights and digitally number one in the category of business magazines. We are in a stage of execution with few events like BW Magna Awards, BW 500, Businessworld Marketing Whitebook 2013-2014, BW INFOCOM ICT Awards, BW International Business Awards and many more…

Please visit our website www.businessworld.in and share your experiences with us.
Chairman & Editor-in-Chief
Noida, India
June 2000 - Present (17 years 6 months)
Mr. Batra is the Chairman and Editor-in-Chief of exchange4media Group, which includes exchange4media.com - India’s leading media industry website, PITCH - India’s only Advertising, Marketing and Media magazine, Impact - the marketing weekly, Franchise Plus - India’s Business Opportunity Magazine, Realty Plus - India’s leading monthly real estate magazine, and www.samachar4media.com. Besides Mentoring leaders within the institution of E4M and within the eco system of media and digital he is creating intrapreneurs.
Principal Advisor
Stylekandy.Com
January 2009 - October 2013 (4 years 9 months)
Stylekandy.com is one of India's premier fashion & lifestyle online magazines, which gives an insider’s view of the happenings and buzz on the fashion and lifestyle segment in India. The site is updated daily with globally dynamic editorial content, news, and views, aesthetically packed inside a daily e-newsletter that dispels the monotony of the day. The newsletter has a database that includes over 125,000 people across the globe. Close to 100,000 subscribers receive the daily newsletter and over 50,000 readers log in daily from the homepage. From runway reviews, to collection previews, from model diaries to designer exclusives- www.stylekandy.com spells the alpha and omega of the fashion fraternity, taking the reader on a fashion trip- beyond the runways and beyond the clothes!
Managing Director and Editor-in-Chief
Noida, India
March 2000 - July 2008 (8 years 4 months)
During 2000 to 2008, I was the Managing Director and Editor-in-Chief of exchange4media Group, which includes exchange4media.com - India’s leading media industry website, PITCH - India’s only Advertising, Marketing and Media magazine, Impact - the marketing weekly, Franchise Plus - India’s Business Opportunity Magazine, Realty Plus - India’s leading monthly real estate magazine, and www.samachar4media.com.
Head - Portland Delhi and Media Planner
Mumbai, India
May 1999 - August 2000 (1 year 3 months)
JWT, previously known as J. Walter Thompson is a global advertising and marketing agency headquartered in New York City. With more than 200 offices in 90 countries, JWT is the fourth-largest agency network in the world and is one of the key companies within the WPP Group (NASDAQ:WPPGY). JWT was named Adweek magazine's 2009 "Global Agency of the Year". In 1864 the company was founded in New York as Carlton and Smith, an advertising broker buying and selling space in the popular religious journals of the nineteenth century. The firm was later purchased and renamed by James Walter Thompson in 1878.

Education

Master of Business Administration (M.B.A.) Field Of Study Marketing Management, General Management Grade A+

Management Development Institute
1994 - 1996 (2 years)
Management Development Institute (MDI) is one of the Top 10 business schools in India. It was established in 1973 and is located in Gurgaon, a commercial hub near the Indian capital of New Delhi. Its second campus has come up near Murshidabad, West Bengal. MDI is accredited by the Association of MBAs (AMBA), London, reaccredited in 2011. It also holds a South Asian Quality Assurance System (SAQS) accreditation, awarded in 2005 by the Association’s International Accreditation Advisory Board. The MDI faculty is a healthy blend of academicians, policy makers, administrators, and managers. In 2006, the prestigious Management Development Institute (MDI) and Mr. Batra’s Alma matter awarded him the “Most Distinguished Alumni of the Decade Award”.

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