Tomonori Hayashibe
Music Arranger at Dentsu Inc.
Tokyo, Japan
Title5572320 Mashup Music Player
Agency
Campaign Mashup Music Player
Advertiser Nissin Food Products Co., Ltd.
Brand Coconut Sable
Date of First Broadcast/Publication 2017 / 1
Business Sector Biscuits, Bread, Crispbread
Story ”5572320 MASHUP MUSIC PLAYER” is a campaign site released on the occasion of Nissan Cisco’s ‘Coconut’s Sable’ new packaging launch: 4 biscuits individual packages.
On the new single of ‘5572320’, the exclusive Coconut’s Sable girl group, you can find 4 new songs and a mash-up of them called ‘Shimi Ittai’ (i.e. '4 flavours, 1 style’). To accompany this release, we produced the “MASHUP MUSIC PLAYER”: an Interactive Music Video allowing the user to freely interact with the scenery and music, and create its very unique mash-up song. With just 4 buttons, you can enjoy up to 15 different patterns.
Media Type Applications
Length
Executive Creative Director
Creative Director
Creative Director
Copywriter
Digital Art Director
Technical Director
Production Company
Production Company
Production Company
Production Company
CG Artist
CG Artist
CG Artist
Interactive Designer
Account Executive
Account Executive
Account Executive
Strategic Planner
Strategic Planner
Agency Producer
Production Company
Director
Director
Director of Photography (DOP)
Director of Photography (DOP)
Gaffer
Gaffer
Executive Producer
Executive Producer
Production Manager
Set Designer
Data
Editor
VFX Company
CG Lead
CG Artist
CG Artist
Director/Animator
VFX Producer
Sound Production
Music Composer
Music Composer
Music Composer
Music Composer
Music Arranger
Music Arranger
Mix
Producer
Artist
Voice

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