Ed Powers

Ed Powers

CEO at Craft /EVP Operations at McCann Worldgroup
New York, United States

About me

As CEO of Craft, the global production unit of McCann Worldgroup, Ed oversees a global team of more than 1,000 employees that handles print, digital, video post-production, transcreation, translation, programmatic, creative content production and delivery services.

With more than 15 studios around the world, Craft offers bespoke, efficient and highly effective production models, and works with such world-class companies and brands as Aldi, Bayer, Coca-Cola, General Motors, L’Oréal, Microsoft and Staples.

Ed also serves as Executive VP, Head of Operations, of McCann Worldgroup, in which he plays a leading role in business planning and network growth strategy, and works with key operating unit leadership teams to improve operating performance and evaluate acquisition targets. Additionally, he maintains overall responsibility for the Human Resource and Information Technology functions of Worldgroup.
Ed joined McCann Worldgroup in January 2013, after serving for more than a decade as COO at Interpublic Group’s CMG division, which includes Weber Shandwick, Golin, FutureBrand, Jack Morton, and other communications firms. For several years, 2004-2006, he moved to Interpublic’s Lowe Worldwide, where he played a key role in restructuring the organization, improving operating performance, and revamping the finance, corporate communications, human resources and IT functions. He also devoted much of his time to the important growth markets of China and India.

From 1987-2001, he served as COO and managed the business operations of BSMG Worldwide. In 2001, he was an integral part of the leadership team that drove the merger of BSMG Worldwide with Weber Shandwick, at the time the largest merger in the history of the PR industry. He was named COO of the newly merged company.

Ed and his wife have four children and he enjoys running, skiing, golfing and being near the ocean during the warmer weather.


May 2014 - Present (4 years 8 months)
As CEO of Craft leads all strategic,operational and business development efforts.
EVP Operations/CEO Craft
New York, United States
December 2012 - Present (6 years 1 month)
COO duties covering McCann WorldGroup business units including McCann Erickson, MRM//McCann, McCann Health, Momemtum and Craft all units of the Interpublic Group of Companies. Major focus on network development strategy and operational initiatives to improve efficiencies and performance. Duties also include oversight of Human Resources, Information Technology and other corporate functions . As CEO of Craft leads all strategic,operational and business development efforts.
Constituency Management Group
January 2006 - December 2012 (6 years 11 months)
Global COO for marketing services brands including Weber Shandwick, Golin Harris , Jack Morton, FutureBrand and Octagon which are units of the Interpublic Group of Companies.
Lowe and Partners Worldwide
August 2004 - November 2006 (2 years 3 months)
Global COO for this advertising agency which is part of the Interpublic Group of Companies..
COO at Constituency Managemet Group
February 1987 - January 2004 (16 years 11 months)


MBA Business Administration and Management, General

1982 - 1984 (2 years)
Activities and Societies: AICPA. NYSSCPA

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