|Title||Soft is the new Strong 4|
|Agency||BETC Etoile Rouge|
|Campaign||La douceur est invincible|
|Date of First Broadcast/Publication|
|Media Type||Outdoor/Out of Home|
|Art Director||Lucile Godet|
|Creative Director||Antoine Choque|
|Stylist Assistant||Clémence Cahu|
|Art Buyer||Isabelle Mocq Orain|
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