Jo Moore

Jo Moore

Worldwide Executive Brand Director at Lenovo
London, United Kingdom

Summary

I am passionate about brands. They have fascinated me all my life, how they shape us, our perspectives, our politics, drive loyalty, change behaviour, and influence society writ large.
I'm a brand, advertising & communications leader with 20 years global & domestic experience working in multi-national & innovative creative agencies and more recently in-house in the consumer tech industry driving brand & marketing strategies.
Specialisms include leading integrated, multi-discipline global teams, developing transformative solutions within complex organisations & converting new business opportunities. 

Positions

Worldwide Brand Director
Lenovo
April 2016 - Present (1 year 8 months)
Global Brand Director & EMEA Engagement Marketing Director
Lenovo
August 2015 - Present (2 years 4 months)
Director, WW Brand Strategy / EMEA Engagement Marketing Director
Lenovo
March 2015 - August 2015 (5 months)
Director, Brand & Consumer Marketing, EMEA
Lenovo
September 2014 - February 2015 (5 months)
Worldwide Managing Director, Global Brands
London, United Kingdom
October 2009 - June 2014 (4 years 8 months)
Sitting on Ogilvy & Mather Group UK Board, responsible for global communications and advertising services for Royal Philips (Brand, Consumer, Healthcare & Lighting) and Grant Thornton International. Previously, Motorola, Eastman Kodak, Qualcomm & IHG
Consulting Partner OgilvyRED
London, United Kingdom
September 2013 - May 2014 (8 months)
Sitting on Ogilvy & Mather Group UK Board, in addition to Global Brands role, also launched a new Brand Strategy Consultancy within OgilvyRED UK (Ogilvy & Mather's Consultancy Division) for end to end Corporate and Brand Consultancy assignments.
Global Managing Partner
London, United Kingdom
September 2005 - October 2009 (4 years 1 month)
Responsible for American Express, Cisco Systems EMEA, Numico Baby Foods and Chiquita Fruits communications & advertising services. Also launched OgilvyEntertainment - Ogilvy's in-house branded content division.
Group Business Director
Clemmow Hornby Inge
June 2002 - June 2004 (2 years)
Group Account Director
London, United Kingdom
December 1997 - June 2002 (4 years 6 months)

Global Account Director
McCann Erickson London
September 1996 - December 1997 (1 year 3 months)
Account Manager
TBWA Cape Town
June 1995 - July 1996 (1 year 1 month)
Graduate trainee & account executive
January 1993 - June 1995 (2 years 5 months)

Education

Hons Dramatic Arts - Film & Media studies

University of the Witwatersrand
1993 - 1994 (1 year)

Post grad marketing & advertising Field Of Study Marketing

AAA School of Advertising, Randburg
1993 (1 year)

BA Dramatic Arts - Theatre, film & media studies

University of the Witwatersrand
1989 - 1992 (3 years)

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