Title | Spaceship at the border |
Brief | When a slimy alien shows up on their land, three friends can tell it doesn't belong - in Canada. So one of the guys piles the invader into a pickup truck and escorts it over the border, where the creature is immediately involved in a typical Hollywood sci-fi battle before being beamed into a flying saucer. Sometimes, Canadians would just like to watch their own movies. Outstanding effects turn a slimy alien into an almost sympathetic character as our hero is forced to escort him back over the border. Because it's obvious he doesn't belong in Canada - but in Hollywood. In fact he's a symbol of the omnipresence of American cinema in Canada. |
Agency | Brad |
Campaign | Spaceship at the border |
Advertiser | Friends of Canadian Films |
Brand | Friends of Canadian Films |
Date of First Broadcast/Publication | 2017 / 4 |
Business Sector | Cinema Production |
Story | This message illustrates the omnipresence of American cinema in Canada, and suggests that the Canadian public should make room for its own national cinematography. |
Media Type | Cinema |
Length | |
More Information | friendsofcanadianfilms.ca |
Creative Director and copywriter | Carle Coppens |
Art Director | Maxime Merchez |
Creative Team | Christian Jomphe |
Creative Team | Vanessa Beaulieu-Harbec |
Strategy/Planning | Dany Renauld |
Account Service | Élisabeth Charland |
Account Service | Marianie Tô-Landry |
Agency Producer | Linda Leroux |
Producer | Véronique Poulin |
Director | Emanuel Hoss-Desmarais |
Cinematography | Marc Simpson |
Production Company | Gorditos |
Post-production company | Shed |
Sound | Apollo Studios |