My name is Claudia Anaut. I am majoring in Advertising and Public Relations in the University of Navarra, but currently I am in an Exchange Program at Bentley University, Boston. I am passionate about advertising, well, to be honest I am passionate about everything I chose to do in my life. I like both strategic and creative thinking, but my interests are mainly strategic planning, copywriting and public relations. I think on both sides of the brain.
Why is that useful? Because I can think through different disciplines, fresh ideas, insights and problems and I can come up with the solution of a problem in one discipline by taking the proven solution of a similar problem from another different one.
I am the co-founder of the Communication Corporate Club of the University of Navarra because I do believe that students need to go further than studying and attending classes, we need to know the reality of our profession, our industry and the world that is waiting for us out there. Before jumping into the pool, we need to listen to the experiences and advices of professionals.
Apart from my academic and professional interests, I am passionate about playing basketball, traveling and enjoying time with family and friends. After graduating I would like to do a Master in Political and Corporate Communication, entering an Advertising Agency and studying another degree in Language Translation. I speak Spanish, English and German and I am beginning studying Chinese in September, I absolutely love languages.
I could not live without Feedly, because there is where I follow dozens of advertising and marketing websites and blogs, I love following all the news about campaigns, agencies and accounts and thus keeping abreast of new happenings and developments.