What I accomplished: Doubled US revenues over four years and significantly increased US operating income through setting KPI’s and building united plans to achieve them. I partnered with business development teams to lead the commercial strategy and deal management for many new client wins that helped lead to an agency of the Year award in 2009. I developed initiatives to increase network business opportunities including programmatic, search, barter, DRTV, and multicultural leading to substantial growth in our diversified businesses.
What I learned: How to get things done in an agency network (it’s insane when I really think about this sometimes!). How to work as part of a team to build consensus and address big challenges. How to lead a finance team and support good talent and manage out the poor talent. How to work with client procurement and marketing contacts. How to grow revenue through partnering with other network agencies to benefit the whole group. How the financial processes and systems work in the media industry and how to fix them when they go wrong. GAAP, SOX and internal revenue recognition and billing procedures are equally nuanced, challenging and fascinating at the same time.