Mollie Rosen

Mollie Rosen

EVP Agency Relations & Membership at American Association of Advertising Agencies
New York, United States

Summary

Mollie Rosen oversees agency relations and is responsible for engaging with member agencies, providing them with guidance and insights and facilitating access to the entire suite of 4A’s resources and assets.
With nearly 20 years of account-management experience in the advertising industry at such agencies as McCann Erickson, D’Arcy, Saatchi & Saatchi and Publicis, Rosen is uniquely equipped to identify opportunities and deliver solutions to 4A’s member agencies that add value to their overall operations.
During her successful agency career, Rosen worked with some of the world’s biggest marketers and consumer brands. Cutting her teeth on Unilever’s Vaseline Intensive Care franchise, she went on to spend much of her career working alongside Procter & Gamble.
Highlights from that partnership include launching the Always “Being a Girl” campaign (now in its 14th year), launching Charmin in Mexico as a strong challenger brand and growing Crest from a toothpaste brand to a global oral-care franchise and market leader.
Since joining the 4A’s in April of 2014, Rosen has brought her fresh perspective and eagerness to colleagues and agency members, helping to reshape the vision and strategy for 4A’s membership services and ultimately deliver even more meaningful programs and partnerships.

Sector Experience

Positions

EVP Agency Relations & Membership
New York, United States
June 2014 - Present (3 years 6 months)
SVP Global Director
Atelier/Leo Burnett
November 2011 - December 2013 (2 years 1 month)
SVP, Global Equity Director
New York, United States
July 2009 - November 2011 (2 years 4 months)
VP, Account Supervisor-SVP, Global Equity Director
Saatchi & Saatchi Advertising
March 2003 - June 2009 (6 years 3 months)
Account Executive - VP, Account Supervisor
New York, United States
1998 - 2003 (5 years)
Account Executive
McCann Erickson
1996 - 1998 (2 years)

Education

University of Texas at Austin, TX 78712

Московский Государственный Лингвистический Университет (МГЛУ) / Moscow State Linguistic University

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