Rebecca Hanlan

Rebecca Hanlan

National Brand and Social Media Manager at Maurice Blackburn Lawyers
SYDNEY, Australia

Summary

Recieved a Bachelor of Business Marketing from Monash Univerty. Went on to be the Senior Manager at Standard Chartered Bank. Since 2012 she has worked at Maurice Blakcburn Lawyers as the National Brand and Social Media Manager. 

Positions

National Brand and Social Media Manager
Maurice Blackburn Lawyers
2012 - Present (5 years 11 months)
I am a highly motivated strategic brand and marketing leader with proven excellence in the effective delivery of market development and brand strategy solutions for large, complex global organisations. I underpin this with my deep passion for driving social change through alignment with brands who want to tell human stories with impact. In particular, I’ll bring my 20 years of broad, diverse and integrated marketing, brand and communications management experience to help your company:
• identify a strong forward-thinking brand purpose that influences your mission, positioning and strategic direction.
• optimise marketing capabilities through engaging brand vision strategy, corporate visual identity, events, employee brand engagement and marketing communications.
• create award-winning campaigns as I have done for blue chip brands and major government organisations including Maurice Blackburn Lawyers, Standard and Chartered Bank (Singapore), Shape Property Solutions and Australia Post.
• develop brand strategies supported by integrated awareness, consumer information, social marketing and acquisition campaigns as I have created across digital, social, content, traditional, search and disruptive mediums.
• manage politically sensitive stakeholder relationships as evidenced in my work across government, NGO and corporate sectors.
Senior Manager, Corporate Brand Usage and Management, Group Brand
Standard Chartered Bank
2010 - 2011 (1 year)

Education

Bachelor of Business Marketing

Monash University, Clayton VIC 3800

Similar Talent

Shelley Martin
Social Media and Community Manager
Ledger Bennett DGA
Ross Taylor
SVP, Innovation and Social Media
Digitas Health/Publicis Healthcare
Andrea Colombo
Social Media Manager
IMPROVECONNECT
Clara Colonna
Social Media Manager
Havas Paris
Catarina Martins
Copywriter & Social Media Manager
Diamond by BOLD
Rachel Kass
Social Media Manager
CGT Marketing LLC
Julien Binet
Head of Reputation and Social Media
WEBLOYALTY
Michelle Barrett
Group Brand, PR and Marketing Manager
Velocity

Create a free Talent profile and become a member of AdForum

Get Started