Francisco Rodrigues

Francisco Rodrigues

Co-Managing Director & Mentor at The Founder Institute at Founder Institute
São Paulo Area, Brazil, Brazil


Experienced executive with background in the areas of business development, sales, management consulting, marketing and strategy within highly competitive industries. Proven historical performance, focused on delivering results,sales growth with double digit in a short period of time.

Worked in the trenches and led local and global business, in the development of Marketing & Sales, with P&L responsibility for product lines, Growth hacking, Inbound Marketing, CRM/BI, eCommerce, Digital strategy, Strategic alliance, building channel and partner sales teams. Develop both short and long term customer strategies that enable top and bottom line growth.

Broad international experience, have already worked locally in Brazil, Argentina,Chile and Mexico. Manage plan and resources – including recommendations to balance resources, make changes(headcount, structure). Attract, develop and motivate sales teams through effective talent management process, including hiring, developing and retaining strategies for team. Work across sales and cross-functional teams to develop talent. Running budget from 2 up to 350 million/year

Strong academic background, holding a Master(MsC.) from PUC and Executive Program from Berkeley(Haas), Stanford(GSB) and MIT (Sloan). Bachelor Degree in Computer Science. International Entrepreneurial experience(Co-founder), started digital content company(MCN) and Ecofriendly products (plataform - BazaarBrazil) | Redwood City (San Francisco Bay Area) USA.

Co-founder & Board member at CardioCare. Leading member of the team awarded with the Honorable Mention at MIT Building Global Innovators Competition. Category: Life Science.

During the past few years I’ve mentored more than hundred teams on bootcamps and accelerator programs from FAAP | Center of Entrepreneurship, Google Campus and Founder Institute.

Director at Founder Institute | (Chapter Brazil). Professor at FAAP. Teaching Undergraduate and MBA



Pontifical Catholic University of Rio de Janeiro, 225 - Gávea
January 2003 - January 2007 (4 years)

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