Rafik Belmesk

Rafik Belmesk

Head Of Strategy at TAXI
Montreal, Canada Area, Canada

About me

This profile was created because Rafik Belmesk has been referenced on AdForum.

Sector Experience


Head Of Strategy
Montréal, Canada
September 2017 - Present (1 year 3 months)
Leading the strategy & planning team in Montreal and making sure the work works.

Clients: Fido, Danone, Audi, Sanofi, Fromagerie Bel, Biscuits Leclerc, Promutuel Insurance, Canadian Tire, etc.
Strategic planning director
Montréal, Canada
March 2017 - Present (1 year 9 months)
National planning lead on Fido
February 2016 - May 2018 (2 years 3 months)
OFTEN Foods is a Montreal based company that creates and produces indulgent flexitarian (and accidentally vegan) food products. We'd like you to make meat your side dish. Find us here: https://www.eatoften.ca/where-to-buy/
Senior Strategist
N/A - Good Marketing
2015 - 2017 (2 years)
Helped brands to do well by doing good.Clients: BDC, RMHC Canada, McDonald's Canada, Attitude, Plus One.
hired gun
2012 - 2017 (5 years)
Mercenary strategy work.Agencies: TAXI, Propellerfish, Cartier, Tuxedo, N/A, Couleur Locale, Design/Society, Behaviour.Clients: Audi, Coors Light, Global Citizen, Fido, L'Équipeur/Mark's, Orléans Express, Bluesound, ADT Security, BDC, CEPSUM/Université de Montréal.
Senior Manager, Digital Strategy
Madrid, Spain
May 2014 - October 2015 (1 year 5 months)
Checked out another side of the business and learned that brands need protecting, too.Clients: Intuit (QuickBooks), TATA Communications, Thirsty Buddha, Association des Optométristes du Québec, and secretive natural ressources companies.
Strategist, Consulting Unit
Ogilvy & Mather
January 2013 - May 2014 (1 year 4 months)
An amazingly rewarding experience working with proper villains. Learned more than anywhere else.Was strategy Lead on SingTel (biggest telco in Asia) and Global Digital Strategy Lead for Unilever Food Solutions'​ Dressings Category (sold mayo by the jug).I miss Singapore.Clients: SingTel, Unilever Food Solutions, Pond's, OMO/Dirt is Good (Regional), Transient Workers Count Too (TWC2), The Laughing Cow (Regional), Prudential Insurance.
Strategic Planner
Montréal, Canada
April 2011 - November 2012 (1 year 7 months)
Bell, RDS, SAAQ.
Managing Director
Tomorrow Awards
January 2009 - April 2011 (2 years 3 months)
While at IHAI, I led the launch of the first category neutral international advertising award show. Learned how to build a company from scratch and launch it with little to no resources. The Tomorrow Awards got folded into ADC Global, which later got folded into the One Club, and last I heard, it was canceled for budgetary reasons.
Strategist/ Director of AKOS
February 2008 - April 2011 (3 years 2 months)
Best role I could've wished for straight out of university. Saw the world.



July 2018 - July 2018 ()

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