I have always been passionate about technology and its impact on consumers and the advertising industry. However this all needs to be grounded in how we get the best from our people - a winning combination of culture and development. Happy, challenged and inspired people quite simply do better work.
Now within IPG Mediabrands, our guiding philosophy of Dynamic By Design is one that I believe in that works personally, professionally for our staff and clients.
Working alongside the senior leadership team across our 2,500+ staff across the APAC region, our ability to drive innovation and disproportionate return on investment is something that we aspire to deliver across all clients on a daily basis.