I am a passionate brand marketing manager with 8+ years of diverse experience, building and growing brands in various industries and countries (France, Canada, UK), working on both the client and agency sides.
I gained expertise in brand strategy at Interbrand, a leading brand consultancy and the publisher of the highly influential Best Global Brands annual ranking, as well as in brand storytelling, content creation (incl. video production) and content distribution at Fifth Story, a content marketing agency in Toronto, Canada. I also worked 3 years at Roche, the 3rd largest pharmaceutical company in the world.
I have a proven track record of developing and implementing integrated marketing strategies that drive brand awareness, audience engagement and business results.
I am passionate about brands, technology and innovation and stay up-to-date with the latest trends from digital, social and mobile to augmented reality, virtual reality and artificial intelligence.