Sue McCusker

Sue McCusker

Global Client Director, EMEA at Isobar
London, United Kingdom


20+ years in advertising & communications, leading local, regional and global businesses across markets anddisciplines - from ATL to Digital. 


Global Client Director, EMEA
London, United Kingdom
October 2015 - Present (2 years 2 months)
Leading the management and development of Isobar's global clients, as well as championing Isobar’s Brand Commerce capabilities.
Steering Committee
2014 - 2015 (1 year)
CEO Hong Kong
Hong Kong, China
April 2012 - September 2015 (3 years 5 months)
Publicis HK is a multinational agency of 110+, leading HK, Asia Pacific and Global accounts from our HK base, across traditional, non-traditional and digital communications.

In the past 4 years, Publicis HK has grown to be a Top 5 player in the market and a key hub for clients.
General Manager
Publicis & Publicis Modem
2007 - April 2012 (5 years 3 months)
Client Service Director and Regional Director/Western Union
2003 - 2006 (3 years)
Client Service Director, New Business Director (D'Arcy & Arc/digital)
1995 - 2002 (7 years)
Group Account Director (DMB&B / D'Arcy)
2000 - 2001 (1 year)
Associate Account Director
Bangkok, Thailand
1993 - 1995 (2 years)


Publicis EMP

INSEAD, 77300 Fontainebleau

BA hons

Heriot-Watt University, Edinburgh EH14 4AS
1984 - 1988 (4 years)

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