After more than 20 years working with the world’s largest and most successful brands I’m now busy building one of the UK’s fastest-growing independent agencies ‘Initials’.
We’re proud to say leading brands turn to us for our strategic and creative thinking, inspiration, knowledge, experience and ability to deliver.
A few of our clients include Cadbury, Tropicana, Walkers, Pepsi, Dulux, Sainsbury’s SAB Miller and Philips.
Our team is made up of insightful, passionate and experienced professionals, people who ooze creativity and clever thinking. What makes us different though is our ability to combine youthful vigor with seasoned brains. This is particularly important given the impact technology is having in the areas we play in.
We’re specialists in a number of industries including FMCG where our award winning services shine brightly. Our expertise includes: Shopper Marketing, Live Engagement, Digital and Social, and Promotional.
When I’m not running Initials, I’m busy with The Marketing Agencies Association (MAA) the UK's leading body for future-thinking marketing communications agencies where I hold the position of Deputy Chairman.
One of my missions for Initials this year, is to visit other FMCG companies and pass on our experience and success. This starts with the unique opportunity of receiving our ‘Shopper Journey Audit’ – this will provide FMCG marketing professionals with fresh and inspiring ideas for their brands. If you would like to take advantage of this please message me through LInkedin or call us on 0207 747 7400.
Specialising in: Shopper Marketing, Live Engagement, Digital and Social, and Promotional.