Bob Isherwood

Bob Isherwood

Worldwide Creative Adviser at Innocean
Sydney, Australia

Summary

Born and raised in Melbourne, Isherwood spent 17 years in London before returning to Australia in 1986, leading Saatchi & Saatchi's operations in the country from Sydney. A decade later he was offered the role of the network's worldwide creative chief (1996-2008). "I thought, boy, we're in trouble if I'm the best we've got," he quips. But Isherwood had a vision to connect the creative teams across regions and build a strong network. He shares credit for turning Saatchi into a formidable crea ..
Speaking of issues, Isherwood is currently focused on human waste. "Innocean is working with a Dutch company that's looking for entrepreneurs in India who can help its mission to turn human excreta into useful products."
Innocean Worldwide is largely known as an in-house agency for Hyundai. Like any other agency of its kind, it struggles to create a reputation as a full-service network working on multiple brands. In its defence, Isherwood says, "Most agencies start of ..

Similar Talent

Matt Eastwood
Worldwide Chief Creative Officer
J. Walter Thompson Worldwide
Pelle Sjoenell
Worldwide Chief Creative Officer
BBH London
Pelle Sjoenell
Worldwide Chief Creative Officer
BBH Group
Tham Khai Meng
Worldwide Chief Creative Officer
Ogilvy & Mather New York
John Patroulis
Worldwide Chief Creative Officer
Grey
Jason Romeyko
Worldwide Executive Creative Director
Serviceplan
John O'Keeffe
Worldwide Creative Director
WPP
Lee Clow
Chairman, Chief Creative Officer Worldwide
TBWA\CHIAT\DAY LOS ANGELES

Create a free Talent profile and become a member of AdForum

Get Started