Laura van Galen, founder and CEO of Bleu Marketing Solutions, Inc., is a most authoritative direct marketer that understands the woven fabrics of customer acquisition and customer retention marketing. With over twenty-four years in this field, she is considered an expert. In former years, she has been invited to speak to audiences at MacWorld 2002, NCDMA, Women in Leadership at Santa Clara University , San Francisco State University MBA Marketing Department, San Jose University Professional Development, Apple Specialist Marketing Coop, and more. In May 2008, she was honored with the 2008 Rising Star Award by NAWBO. In September 2008, Bleu ranked one of the Top 100 Women-owned businesses as well as one of the largest advertising agencies in the San Francisco Bay Area by the San Francisco Business Times.
In 1986, Laura received her first taste of marketing direct to consumers in the retail channel in The United Arab Emirates. With tight constraints on how to market to consumers in this foreign marketplace, Laura was tasked with the challenges of culture and media controls . The local newspaper recognized her efforts as cutting edge.
In 1994, after her return to the United States, Laura joined Broderbund Software's marketing services group with one main goal; to learn all that she had missed while out of the country…computers, which had quintessentially changed the lives of millions of Americans.
In 2001, Laura founded Bleu Marketing Solutions, Inc., a for-profit agency focused on supporting large businesses to acquire new customers through offline and online list marketing. The company has shown profitability since its inception. In 2007 and 2008, Bleu was recognized on the Inc 5000 as one of the fastest growing private companies in the US today.
As the mother of an extended family of five children, Laura also spends time mentoring young people and those of other countries through an extended internship program. She is committed to excellence.
Specialties: Bleu Marketing Solutions is a full service internet media agency and consulting firm. At Bleu, we specialize in supporting large businesses become better e-businesses. Our approach is unique. We believe in providing our blue chip clients with a trustworthy direct marketing strategic partner that can listen to needs and find compatible solutions.