Lara Hood Balazs

Lara Hood Balazs

SVP, Head of North America Marketing at Visa Inc
San Francisco, United States

Summary

Senior marketing executive with experience in building global brands and businesses. Proven track record in branding, portfolio management, integrated marketing across multi-channel businesses, eCommerce, social, digital, mobile, CRM, product development and sales enablement. Expertise at driving growth through development of high performance teams. 

Positions

SVP, Head of North America Marketing
Visa
United States
2014 - Present (3 years 10 months)
Head, Innovation Marketing
Visa
United States
2012 - 2014 (2 years)
Head, Global Marketing Strategy & Planning
Visa Inc.
United States
2008 - 2012 (4 years)
Sr. Director, US Marketing
Visa
United States
2006 - 2008 (2 years)
Director, Adult Global Brand Management
Cleveland, United States
2004 - 2006 (2 years)
Senior Associate
Prophet
United States
2000 - 2001 (1 year)
Assistant Marketing Manager
General Mills
United States
1999 (1 year)

Education

Master of Business Administration (MBA)

Kellogg School of Management, Evanston

BA, Pre-Law

University of Washington, WA 98105
Activities and Societies: Phi Beta Kappa, magna cum laude

Similar Talent

Adam Grohs
Head of North America Business Development
SapientRazorfish North America
Ben Tauber
Partner, Director of Marketing, North America
Grey NY
Jonathan Adams
SVP, Media, North America, iCrossing
iCrossing
Chris Shumaker
Chief Marketing Officer, North America
FCB Worldwide
Bill Burnes
SVP. Director Growth & Development- North America
Momentum Worldwide
Abigail Walker
SVP, Head of Strategy
Jack Morton Worldwide
Paulo Cesar Celis
Head of Trading Latin America
Mindshare
Anita McGorty
EVP, Director of Corporate Communications, SMG North America
Starcom MediaVest Group

Create a free Talent profile and become a member of AdForum

Get Started