As Client Marketing Lead for Accenture France, I am committed to ensure top visibility of the company’s brand, drive impactful disruptive marketing campaigns to increase awareness, generate leads and influence loyalty. I run marketing programs in order to help our business build deeper relationships with our clients.I manage a team of marketers who support the business strategy through the execution of relevant and integrated marketing campaigns with a focus on innovation.
Currently, I am also France Marketing Lead for Accenture Digital (incl. Accenture Interactive, Accenture Analytics & Accenture Mobility). This means promoting the brand on the ground, designing & executing innovative and differentiating marketing programs which help strengthen relationships and educate internally our people on Accenture Digital’s expertise & capabilities.
I spent 9 years for Accenture Consulting (Products industry), supporting clients in large scale transformation program (Business & IT), focusing on retail industry. I have experience in supply chain & in-store processes, budget & planning, change management & organizational changes.
Before joining Accenture in 2001, I worked at SNCF, Research Dept, focusing on transportation & services business process reengineering of Paris St Lazare, rail station.