Title | Make room for friends |
Title (original language) | Le Rendez-vous (anglais) |
Brief | A young man receives a text: “Will you take me dancing next Saturday?” He moves some furniture around so he can begin taking online lessons, but it’s no use. He invites his friends around to help out. As the lessons continue we see how easily Ikea furniture can be switched around to create more space. Finally our hero is ready to go dancing…with his grandma. Ikea: make room for life. |
Agency | Buzzman |
Campaign | IKEA s'invite à la fête |
Advertiser | IKEA |
Brand | Ikea |
Posted | November 2017 |
Business Sector | Home Appliances, Furniture & Gardening |
Story | The living-room is the room where we spend most of the time, it is also the place where we receive our family and friends. We wanted to show how IKEA allows, through its furnishing solutions, to modulate our interior in order to make room for what is important. Here, it’s Gaspard, a twenty-year-old young man who, thanks to the help of his friends, will do all his best to learn how to dance to honor his rendez-vous with the mysterious –M- |
Media Type | Television |
Executive Creative Director | Georges Mohammed-Chérif |
Vice President (VP) | Thomas Granger |
General Director | Julien Levilain |
Creative Director | Royer Jean-Christophe |
Conceptor | Souen Le Van |
Art Director | Souen Le Van |
Business Director | Bénédicte Muller |
Client executives | Emilie Pellicer |
Strategic Planner | Clément Scherrer |
PR | Amélie Juillet |
PR | Kenza BENNANI |
TV Production | Vanessa Barbel |
TV Production | Katya Violi |
Production Company | Wanda Paris |
Sound | Schmooze |
Director | James Rouse |
Producer | Hélène Ségol |
Post Production | Vanessa Koscianski |