William Napier

William Napier

Marketing Consultant Specializing in Creating, Guiding and Deploying Successful Marketing Campaigns at http://www.napiermkt.com
Arcadia, United States

About me

Contact Information:

billnapier@napiermkt.com
(612) 217-1297

Bill Napier is Managing Partner of Napier Marketing Group and a "SERIAL DISRUPTOR", according to many in the retail industry because of his Retail Rants Blogs. He is also the owner of www.Social4Retail, a FREE website dedicated to helping retailers and Brands compete in today's digital marketing environment.

He is known as a strategic "Storm Chaser".

"His knowledge and experience are presented in his thought provoking blog that will challenge conventional wisdom for retailers and brands, challenging them to look under their industry’s hood and seek to uncover the critical clues to improving its performance".

Bill has been the chief marketing officer of several small, medium and large companies throughout his career, most notably Ashley Furniture Industries Inc., from 2000-2005. His passion is to help retail brands & brick mortar retailers grow their business by creating, guiding and deploying successful marketing B2B/B2C strategies and solutions integrating traditional marketing with the web/social media.
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Website:
www.napiermkt.com

My Blog
www.social4retail.com

My LinkedIn Group:
www.linkedin.com

My FREE Marketing Website Dedicated To Brands & Retailers:
http://www.social4retail.com

Facebook:
www.facebook.com

Twitter
twitter.com

Expertise:

Home Furnishings Marketing - Brand Development & Management, New Product Launches, Integrated Marketing Strategy, Strategic Planning, Social Marketing, Social Media Marketing Strategies, Business Development, Staff Management, Product Positioning, Strategic Partnerships, Product Pricing, Trade Show Marketing, Marketing Communications, Product Differentiation, Marketing Strategy / Execution

Positions

Managing Partner/Consultant
Arcaidia Wi and Atlanta, Ga
United States
April 2005 - Present (19 years)
Bill has been in the Marketing Industry for over 35 years. He's been labeled as a "Strategic Storm Chaser" and a "Serial Disruptor".

Bill has been the Chief Marketing Officer of several small, medium and large companies throughout his career. Many have labeled Bill Napier as being a “ Serial Disruptor” in the retail and home furnishings industry a moniker he loves!
In the 90’s, Bill’s marketing agency PMA Network (Promotional Marketing Associates, Inc.), with offices in Minneapolis and Chicago, launched many consumer brands, as well as being a strategic consultant for The Times Square Millennium celebration. He was hired by Ashley Furniture in 2000 as their Chief Marketing Officer (CMO) and was blessed to be part of their astronomic growth from $800MM – $2.7BN over his 5-year tenure.

He has also worked with two other furniture brands as CMO. He has been an industry consultant since 2007 and with his company Napier Marketing Group has developed and managed some of the largest promotions ever done in the industry.

Bill has developed and maintains the largest aggregated marketing informational website for retailers and brands: www.social4retail.com.

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