| Title | Timberland Legends Club ft Nas - "Trumpet" (;60) |
| Agency | Pereira O'Dell |
| Campaign | Timberland Legends Club ft. Nas |
| Advertiser | Timberland |
| Brand | Timberland |
| Date of First Broadcast/Publication | 2017 / 9 |
| Business Sector | Shoes |
| Tagline | The Legend Continues |
| Story | The legend of the iconic yellow boot continues with the Timberland Legends Club, and 4 inspiring stories from Nas in Queensbridge, NY. The Legends Collection campaign was created and art directed by creative agency, Pereira & O'Dell New York with animation executed by Gentlemen Scholar. The campaign runs nationally through December 2017 and consists of four :60 animated videos to accompany each new story and exclusive shoe drop. The campaign also includes custom painted OOH, custom comic books, in-store signage at Foot Locker and Timberland. Special edition boot boxes, and more. Short films in the series include: - "Trumpet" reflecting on Nas’ background in jazz. - "Dictionary" - about Nas' love and desire for learning and how he would read the dictionary to expand his lyrical vocabulary. - "Fire" - about Nas' very first rap battle, which he lost to an older girl in his neighborhood. - "16 Bars" - Nas' first time in the studio, where he rapped on another artist's track that lead to his wider exposure and which was essential his big break. Drop dates of the exclusive boots are: - Volume VII FlyRoam Sport Hiker, dropping 9/30 - Volume VIII 6” Premium Strap Boot, dropping 10/21 - Volume IX 6” Field Boot with Velvet Collar, dropping 11/24 - Volume X 6” Premium Boot, dropping 12/15 For more information on the Fall 2017 Legends Collection, visit https://www.footlocker.com/legendsclub |
| Media Type | Television |
| Length | |
| More Information | https://www.footlocker.com/legendsclub |
| Executive Creative Director | Dave Arnold |
| Creative Director | Jake Dubs |
| Creative Director | Juan Leguizamon |
| Art Director | Maya Renz |
| Head of Content Production | Tennille Teague |
| Digital Producer | Jon Serna |
| Associate Producer | Rhea Phipps |
| Director of Business Affairs | Russell Nadler |
| Managing Director | Cory Berger |
| Group Account Director | Steve Scutellaro |
| Management Supervisor | Rosie Boskett |
| Production Company | Gentleman Scholar |
| Music Production Company | Squeak E. Clean Studios |
| Creative Director | Chace Hartman |
| Creative Director | William Campbell |
| Creative Director | Will Johnson |
| Executive Producer | Christina Roldan |
| Art Director | Cristina Barna |
| Art Director | Macauley Johnson |
| Senior Producer | Sue Yee Hubbard |
| Senior Producer | Kirsten Noll |
| Storyboard Artist | Christopher Wolfgang Mauch |
| Designer | Cam Floyd |
| Designer | Christina Liang |
| Designer | Jina Kwon |
| Designer | Cristina Barna |
| Designer | Hana Eunjin Yean |
| Designer | Macauley Johnson |
| Cel Animation | Harry Teitelman |
| Cel Animation | Laura Yilmaz |
| Cel Animation | Taik Lee |
| Cel Animation | Ana Chang |
| Cel Animation | Matt Everton |
| Cel Animation | Stephanie Simpson |
| Cel Animation | Chris Mauch |
| Cel Animation | Kimberly Samskin |
| Cel Animation | Aly Tain |
| 2D Animator | Ana Chang |
| 2D Animator | Aaron Kemnitzer |
| 2D Animator | Alison Alvarez Avila |
| 2D Animator | Pablo Robleto |
| 2D Animator | Lauren Tom |
| 2D Animator | Henry Pak |
| 3D Animator | Aaron Kemnizter |
| 3D Animator | Arsen Arzumanyan |
| Compositor | Aaron Kemnitzer |
| Compositor | Henry Pak |
| Compositor | Lauren Tom Previz |
| Artist | Arsen Arzumanyan |