Title | La scoperta del Sapore Vero |
Agency | Testa Digital Hub |
Campaign | The Discovery Of The Real Taste |
Advertiser | Amaro Montenegro |
Brand | Amaro Montenegro |
Date of First Broadcast/Publication | 2017 / 10 |
Business Sector | Spirits, Fortified Wines |
Story | Amaro Montenegro presented the product story of the brand yesterday: a journey to discover true taste, told through the look and experiences of its inventor, Stanislao Cobianchi, and his adventurous journey around the world. The tale, freely drawn from Stanislao Cobianchi's story, describes a modern hero of the late 1800s, a rebellious genius who renounces ecclesiastical career and embarks on a long journey through pristine places, tastes and people from various countries. A path of constant research, characterized by the passion and courage typical of those who want to reach the most important goal: that of awareness and realization. |
Media Type | Web Film |
Length | |
Creative Director | Jacopo Morini |
Art Director | Giulia Richetta |
Art Director | Barbara Ghiotti |
Copywriter | Pierfabio Iannuzzi |
Project Manager | Domenico Mirko Di Gregoli |
Production Company | Diaviva |
Executive Producer | Pietro Puccioni |
Director | Davide Mardegan |
Director | Clement de Muro |
Actor / Celebrity | Alessandro Cremona |
Music | Filippo Beretta |
Editor | Stuart Greenwald |
Editor | Alessandro Belotti |
Screenplay | Pelizzo and Bosoni |
Costume | Sara Costantini |
Audio Post Production | Top Digital |
Post Production | AMP |
Grading/Online | Court 11 |