Advertising Manager at McDonald's

McDonald's - "Muling nagpapatibok "

Leo Burnett Group Manila

Leo Burnett Group Manila Manila, Philippines

5481

Brand: McDonald's
Country: Philippines

Advertiser: McDonald's

Title	Muling nagpapatibok
Agency	Leo Burnett Group Manila
Campaign	McSpicy
Advertiser	McDonald's
Brand	McDonald's
Date of First Broadcast/Publication	2016 / 10
Business Sector	Restaurants & Fast Food
Story	Routine gets things going, but every once in a while, you find yourself looking to add some excitement to an otherwise boring and monotonous day. Break out from your usual and welcome a change in pace. Try something thrilling as McDonald’s brings back the answer to your craving—the McSpicy! Bite into the McSpicy, McDonald’s comeback burger, made with a juicy cut of 100% whole chicken meat, marinated with the perfect blend of flavors—spiced just right for the Filipino palate. It’s topped with crunchy lettuce and creamy mayo, and sandwiched in a uniquely shaped, toasted sesame bun! Just when everyone thought that McSpicy had been gone for too long, McDonald’s delights customers again with a new TV commercial featuring Elisse Joson and McCoy de Leon, the rising loveteam popularly known as “McLisse"
Media Type	Television
Length	65 seconds
Director	Joel Limchoc
Creative Team	Mela Advincula
Account Manager	Donny Dingcong
Account Manager	Maik Alturas
Producer	Steve Vesagas
EVP	Margot Torres
Marketing Manager	Christina Lao
Account Manager	Andy Rivera
Creative Team	Keena Jauregui
Account Manager	Judy Medina
Planning Team	Joy Santos
Planning Team	Lia Malferrari
Casting	Edge Pasion
Production Supervisor	Tria Sordan
Product Management	Ashley Santillan
Chief Creative Officer	Panes Raoul
Art Director	Tingcungco Dan
Art Director	Barroga Spiro
Production Company	Film Pabrika