| Title | Pooster |
| Agency | J. Walter Thompson Brazil |
| Campaign | Pooster |
| Advertiser | Bayer AG |
| Brand | Bayer - Bepanthen |
| Date of First Broadcast/Publication | 2017 / 6 |
| Business Sector | Diapers |
| Media Type | Outdoor/Out of Home |
| Length | |
| Production Company | Landia |
| Chief Creative Officer | Ricardo John |
| Chief Creative Officer | Rodrigo Grau |
| Executive Creative Director | HUMBERTO Fernandez |
| Creative Director | Gustavo Lacerda |
| Creative Director | Nacho Mendiola |
| Art Director | Ricardo Barros |
| Art Director | Gustavo Lacerda |
| Art Director | Erico Braga |
| Copywriter | Breno Ferreira |
| Copywriter | Nacho Mendiola |
| Copywriter | Felipe Ribeiro |
| Account Director | Felipe Giacon |
| Account Executive | Luana Ferreira |
| Account Executive | Leonardo Viri |
| Project Manager | Thiago Segundo |
| Head of Media | João Dabbur |
| Head of Media | Camila Bertoli |
| Media | Stella Lopes |
| Media | Igor Andrade |
| Media | Juliana Magalhães |
| Media | Bruno Zaza |
| Media | Larissa Isabelle |
| Media | Livia Sakai |
| Head of Strategy | Bertrand Cocallemen |
| Planning | Stella Pirani |
| Planning | Renato Duo |
| Head of Broadcast | Marcia Lacaze |
| Proadcast Producer | Marisa Toledo |
| Broadcast Producer | Carolina Florentino |
| Graphic Producer | Flavio Colella |
| Photographer | Gito Fernandez |
| Director | Del Reginato |
| Director | Clara |
| Director | Bia |
| Executive Producer | Carol Dantas |
| Executive Producer | Sebastian Hall |
| Post Production | Marla |
| Post Production | Landia Brasil |
| Account Executive | Rafael Passos |
| Audio/Music Company | Punch Audio |
| Producer | Mariano Alvarez |
| Account Executive | Fabiana Gimenez |
| Designer | Rodrigo Maia |
| Production- Illustration | Estúdio Pum Team |
| Client Approval | Fábio Caprio |
| Client Approval | Cristina Hegg |
| Client Approval | André Mendes |
| Client Approval | Andrea Guerriero |