James Ansell
Group Engagement Lead at Wunderman Thompson Sydney
TitleGive in to the SUBLYF
Agency
Campaign Meet the bad boy of subs
Advertiser Subway
Brand Subway
Date of First Broadcast/Publication
Business Sector Food
Tagline Give in to the SUBLYF
Story The Ultimate Cheesy Garlic Bread sub is unlike any other, it’s the bad boy of subs, dripping with cheese, garlicy goodness and packed full of flavour. To introduce this rebel of a sandwich to the world, we enlisted Maggie, an octogenarian with a devil may care attitude and a hankering for something a bit naughty.
Media Type Television
Length
Production Company
National Chief Creative Officer
Director
Creative
Creative
Production Company Producer
Agency Executive Broadcast Producer
Agency Producer
Group Engagement Lead
Engagement Manager
Post Production
Sound Studio

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