About me
A creative by day, a creative by night and nothing else in sight. Admirer of art & artisans and a ‘carb’ivore who loves to run, dance and have dinner twice.
Standing at the forefront of the fastest moving industry trend: Technology, Data, and all things Digital, Hamza has spent the past 14 years evangelizing an industry-wide shift in advertising to an integrated marketing model where an idea remains central to storytelling irrespective of the medium that brings it to life. He believes the best way to see the future is to create it, so he aims to continue narrating compelling stories.
Sector Experience
Awards
- 2022 Spikes Asia
- 2021 Cannes Lions International Festival of Creativity
- 2021 LIA
- 2021 D&AD Awards
- 2021 Tambuli Awards
- 2021 The One Show
- 2021 Spikes Asia
- 2021 CLIO Awards
- 2020 MAD STARS
- 2019 Dubai Lynx International Festival of Creativity
- 2018 Dubai Lynx International Festival of Creativity
- 2018 MAD STARS
- 2017 Spikes Asia
My Work
SEE ALL WORK#Changetheclap
- BRAND:
- Asia Pacific Transgender Network
- AGENCY:
- BBDO Pakistan
Remake The Boxer
- BRAND:
- Sting
- AGENCY:
- BBDO Pakistan
Positions
Senior Creative & Strategy Director
Lahore, Pakistan
2017 - Present (7 years 3 months)
Senior Creative & Strategy Director Nov 2020 – Present
- 12 finalists at Effie Pakistan 2021
- 3 Spikes Asia 2021 (1 Gold & 2 Bronze)
- 4 Ad Stars 2020 (1 Gold, 1 Bronze & 2 Crystals)
- 2 Winners at One Show Asia 2020
- Marketer of the year, 2 Gold, 2 Silver & 9 finalists at Effie 2020
- Naming the invisible with Digital Birth Registration campaign ranked among top 5 campaigns for creative transformation, globally by WPP
- Most viewed YouTube Ads for APAC in October & November 2020
- Lead and won the creative pitch for Telenor Pakistan.
Creative & Strategy Director Jun 2017 – Nov 2020
- Conceptualized & designed innovative communication solutions by telling engaging stories for a portfolio of over 10 brands (Telenor 4G, Telenor Corporate, Telenor Gaming, Gamebox, Goonj, Auxo, Vidly, Easypaisa, Neslte Fruita Vitals, BAT, Surf Excel)
- Lead the creative team for ideation, copy writing, concept development, story boarding scripting, pre and post production, motion graphics, animation, interactive web integration for ATL, BTL and digital communication
- Strategy and Digital Media Trainer for Ogilvy Pakistan (Conducted one day workshop for entire marketing department on Social Media 101 for BAT Pakistan)
o 7 finalists at Pakistan’s first ever Effie Awards in 2019
o Gold Effie for Telecommunications & Internet for the launch of Direct Carrier Billing by Google
o Gold Effie for Corporate Reputation by solidifying Telenor’s network perception in the North
o Silver Effie for Social Good for empowering 61,380 change makers with Telenor i-Champ
o Bronze Effie for Apps & Software with the launch of Pakistan’s leading video TV App (Goonj)
o Effie finalist for David & Goliath for Gamebox - Pakistan’s 1st Gaming Playstore
o Recognized as the ‘Super-Star’ of Ogilvy Pakistan in 2018
o Telenor’s 2017 repositioning campaign featured among top 10 ads viewed in the country on YouTube ad’s leaderboard. Campaign also emerged among the top 3 campaigns for social good in the country – Effie 2019
o Wrote branded script for a feature film Motorcyle Girl
o Recognized as the a ‘Star employee of 2017’
- 12 finalists at Effie Pakistan 2021
- 3 Spikes Asia 2021 (1 Gold & 2 Bronze)
- 4 Ad Stars 2020 (1 Gold, 1 Bronze & 2 Crystals)
- 2 Winners at One Show Asia 2020
- Marketer of the year, 2 Gold, 2 Silver & 9 finalists at Effie 2020
- Naming the invisible with Digital Birth Registration campaign ranked among top 5 campaigns for creative transformation, globally by WPP
- Most viewed YouTube Ads for APAC in October & November 2020
- Lead and won the creative pitch for Telenor Pakistan.
Creative & Strategy Director Jun 2017 – Nov 2020
- Conceptualized & designed innovative communication solutions by telling engaging stories for a portfolio of over 10 brands (Telenor 4G, Telenor Corporate, Telenor Gaming, Gamebox, Goonj, Auxo, Vidly, Easypaisa, Neslte Fruita Vitals, BAT, Surf Excel)
- Lead the creative team for ideation, copy writing, concept development, story boarding scripting, pre and post production, motion graphics, animation, interactive web integration for ATL, BTL and digital communication
- Strategy and Digital Media Trainer for Ogilvy Pakistan (Conducted one day workshop for entire marketing department on Social Media 101 for BAT Pakistan)
o 7 finalists at Pakistan’s first ever Effie Awards in 2019
o Gold Effie for Telecommunications & Internet for the launch of Direct Carrier Billing by Google
o Gold Effie for Corporate Reputation by solidifying Telenor’s network perception in the North
o Silver Effie for Social Good for empowering 61,380 change makers with Telenor i-Champ
o Bronze Effie for Apps & Software with the launch of Pakistan’s leading video TV App (Goonj)
o Effie finalist for David & Goliath for Gamebox - Pakistan’s 1st Gaming Playstore
o Recognized as the ‘Super-Star’ of Ogilvy Pakistan in 2018
o Telenor’s 2017 repositioning campaign featured among top 10 ads viewed in the country on YouTube ad’s leaderboard. Campaign also emerged among the top 3 campaigns for social good in the country – Effie 2019
o Wrote branded script for a feature film Motorcyle Girl
o Recognized as the a ‘Star employee of 2017’
#Changetheclap
- BRAND:
- Asia Pacific Transgender Network
- AGENCY:
- BBDO Pakistan
Remake The Boxer
- BRAND:
- Sting
- AGENCY:
- BBDO Pakistan
Other professional activities
PHNX Tribute 2020
Awards Jury Member
PHNX Tribute 2020
Awards Jury Member
PHNX 2023
Awards Jury Member
