| Title | Poor Parched Mouth |
| Agency | BBDO New York |
| Campaign | Poor Parched Mouth |
| Advertiser | PepsiCo Inc. |
| Brand | Mountain Dew |
| Posted | November 2017 |
| Business Sector | Soft Drinks, Tonics |
| Philosophy | When you are thirsty, the last thing you need is someone reminding you how thirsty you are. Because you might realize you are thirstier than you think, and have to do something about it. In this spot, a voiceover plants the seeds of thirst in not-so-subtle ways. |
| Media Type | Radio |
| Length | |
| Agency Planner | Chris Cummings |
| Agency Planner | Yin Chung |
| Agency Account Team | Ladd Martin |
| Agency Account Team | Joshua Steinman |
| Agency Account Team | Kait Reeves |
| Agency Account Team | Monica Pyles |
| Worldwide Chief Creative Officer | David Lubars |
| Chief Creative Officer | Greg Hahn |
| Executive Creative Director | Lauren Connolly |
| Creative Director | Monty Pera |
| Creative Director | Don Marshall Wilhelmi |
| Copywriter | Don Marshall Wilhelmi |
| Art Director | Monty Pera |
| Agency Producer | Chris Cassar |
| Agency Producer | Loren Parkins |
| Audio Engineer | Dave Riviera |
| Music Production Company | Sticky Audio Labs New York |