| Title | Her Boyfriend |
| Agency | BBH Singapore |
| Campaign | IKEA- Now, There's Choice |
| Advertiser | IKEA |
| Brand | IKEA |
| Date of First Broadcast/Publication | 2017 / 11 |
| Business Sector | Department Stores, Supermarkets |
| Tagline | Now, there's Choice |
| Story | There are some things in life you can't choose, like your family. But now that IKEA is coming to town, at least you can choose from thousands of furniture pieces. |
| Media Type | Television & Cinema |
| Length | |
| Executive Creative Director | Joakim Borgström |
| Creative Director | Nikhil Panjwani |
| Creative Director | Joakim Borgström |
| Copywriter | Keng Chien Hong |
| Copywriter | Nikhil Panjwani |
| Art Director | Soo Yeon Bae |
| Art Director | Ronald Bunaidi |
| Head Of Planning | Rebecca Ash |
| Account Manager | Chloe Fair |
| Producer | Chong Wendi |
| Director | Augusto G Zapiola |
| Director | Nano Tidone |
| Production Company | Argentina Cine |
| Director of Photography (DOP) | Christos Voudouris |
More Work
SEE ALLFate 1
- BRAND:
- Joker
- AGENCY:
- Proximity Madrid
Fate 1
- BRAND:
- Joker
- AGENCY:
- Proximity Madrid
Her Boyfriend
- BRAND:
- IKEA
- AGENCY:
- BBH Singapore
Her Cravings
- BRAND:
- IKEA
- AGENCY:
- BBH Singapore
Her Cats
- BRAND:
- IKEA
- AGENCY:
- BBH Singapore