Billy McLellan
Account Manager at BBDO New York
United States
TitleGoofy Glasses
Agency
Campaign Small Business/ E-Commerce Campaign
Advertiser Federal Express
Brand Fedex
PostedOctober 2017
Business Sector Postal, Courier & Shipping Services
Story FedEx has made this novelty shop's e-commerce so easy that it's getting orders from everywhere. Even New Zealand. But who ordered the goofy disguise glasses? The next scene solves the mystery.

In the second spot, an office employee tells his team: "Now that FedEx has helped us simplify our e-commerce we can focus on bigger issues. Like our passive-aggressive environment." His colleagues deny they're passive-aggressive. One says: "Hey, there are no bad suggestions here. No matter how lame they are." Such is their paranoia that they don't even believe their boss when he pays them a genuine compliment.
Media Type Television & Cinema
Length
Production Company
Editing Company
Worldwide Chief Creative Officer
Chief Creative Officer
Executive Creative Director
Executive Creative Director
Creative Director
Creative Director
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Creative Director
Agency Producer
Agency Producer
Account Manager
Account Manager
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Director
Production Company Producer
Production Company Producer
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