| Title | #TouchYourFootballs |
| Agency | LOLA MullenLowe |
| Campaign | #TouchYourFootballs |
| Advertiser | Libero |
| Brand | Libero |
| Date of First Broadcast/Publication | 2017 / 11 |
| Business Sector | Newspapers, Magazines, Books |
| Story | During a Spanish football game in 1991 between Real Madrid and Valladolid, football one player repeatedly squeezed Carlos “El Pibe” Valderrama’s genitals as both teams waited for a corner. Libero hijacked this historic moment in Spanish football to explain how to perform a self-examination and promote early detection. |
| Media Type | Web Film |
| Length | |
| More Information | http://www.touchyourfootballs.com/ |
| Chief Creative Officer | Chacho Puebla |
| Executive Creative Director | Pancho Cassis |
| Creative Director | Fabio Brigido |
| Creative Director | Tomás Ostiglia |
| Director of Innovation | Fred Bosch |
| Creative Supervisor | Miki Ocampo |
| Creative Supervisor | Saray González |
| Copywriter | Hetu Negri |
| Copywriter | Carmela Naya |
| Copywriter | Palma Llopis |
| Art Director | Enrique Torguet |
| Art Director | Manuel Castillo |
| Art Director | Desirée G. Valdés |
| Public Relations | Enrique Caballero |
| Public Relations | Sarah Okrent |
| Account Director | Laura Gerpe |
| Production Company | Los Notarios |
| Director | Felipe Cortés |
| Executive Producer | Nathalie Burnside |
| Executive Producer | Juan Pablo Bernal |
| Director of Photography (DOP) | Juan-Carlos Franco |
| Post Production | Free Your Mind |
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