| Title | Teach your brand to be strong |
| Agency | BBDO Ukraine |
| Campaign | Teach your brand to be strong |
| Advertiser | Kharkov Leading Media |
| Brand | Kharkov Leading Media |
| Posted | December 2017 |
| Business Sector | Advertising & Communication |
| Story | The key visuals are literally showing risky situations for the brands. On the first one it is offended by stronger brands; on the second one brand sinks to the bottom of the sea full of predatory strategies of competitors; third one shows a suicidal brand, tired of total marketing despair. Touchy illustrations are melting hearts of the most salted marketing experts; insisting that it’s time to teach your brand how to be strong, willed and tough. Illustrations were used for outdoor advertising, press, Internet and internal conference materials. |
| Media Type | |
| Executive Creative Director | Anze Jereb |
| Creative Director | Denis Keleberdenko |
| Art Director | Maria Plotnikova |
| Copywriter | Julia Kolesnik |
| Illustrator | Serhiy Mohylny |
| Graphic Designer | Maria Teterin |
| Project Manager | Olga Kiseleva |
| Chief Executive Officer (CEO) | Viktor Ishkov |
More Work
SEE ALLMAKE BEER STAND OUT AGAIN
- BRAND:
- hike
- AGENCY:
- BBDO Ukraine
RIVER MALL. BRUSHES INSTEAD OF A LOGO
- BRAND:
- River Mall
- AGENCY:
- BBDO Ukraine