| Title | Stop Downloadkill |
| Agency | Cheil Worldwide |
| Campaign | Stop Downloadkill |
| Advertiser | Busan Metropolitan Police Agency |
| Brand | Busan Metropolitan Police Agency |
| Date of First Broadcast/Publication | 2018 / 1 |
| Business Sector | State Employment, Forces & Police Recruitment |
| Tagline | save her life, not the video |
| Philosophy | Cheil Worldwide conducted the ‘Stop Downloadkill’ campaign for reducing the circulation of voyeur videos in conjunction with Busan Police Fake voyeur videos created to warn Peeping Toms were downloaded 51,399 times in two months - At the same time, circulation of illegal voyeur videos decreased by up to 21% |
| Media Type | Social Media |
| Length | |
| Creative Director | Hyungkyun Oh |
| Creative Director | Seongphil Hwang |
| Copywriter | Seungree Kang |
| Account Executive | Weonil Lee |
| Account Executive | Hyungwoon Kim |
| Account Executive | Seungjun Na |
| Public Relations | Jeongoh Heo |
More Work
SEE ALLStop Downloadkill 2
- BRAND:
- Busan Metropolitan Police Agency
- AGENCY:
- Cheil Worldwide