Title | Aircrafted for Roy & Anne |
Agency | Jung von Matt / Spree |
Campaign | Aircrafted for Roy & Anne |
Advertiser | Thomas Cook Group Airlines |
Brand | Thomas Cook Airlines |
Date of First Broadcast/Publication | 2018 / 1 |
Business Sector | Transport, Travel and Tourism |
Tagline | Aircrafted for you. |
Story | To bring the new "Aircrafted for you" brand positioning to life, Thomas Cook Airlines offered a British couple an almost never-ending string of personalised surprises. |
Philosophy | To bring the new "Aircrafted for you" brand positioning to life, Thomas Cook Airlines offered a British couple an almost never-ending string of personalised surprises. |
Problem | Generate awareness for the Economy PLUS service from Thomas Cook Airlines and the new "Aircrafted for you" brand promise. |
Result | +850k views +6.5k reactions |
Media Type | Web Film |
Length | |
Soundtrack | Josh Bevan |
More Information | https://blog.thomascookairlines.com/aircrafted-roy-anne/ |
Creative Director | Mihai Gongu |
Copywriter | Simon Knitter |
Art Director | Elena Knittelfelder |
Head of TV | Matthias van de Sand |
Project Manager | Inka Weigl |
Accound Director | Miguel Paz Chagoya |
Creative Director | Evilda Nikander |
Head of Group Digital Marketing | Helen Milestone |
Social Media Manager | Brid O'Connell |
Socia Media Assistant | Beth Harisson |
Director | Jamie O'Mara |
Producer | Mia Xerri |
3rd Camera Operator | Al Pott |
Sound Recordist | Dan Guest |
Art Director | Joshua Fletcher |
Editor | James Eldridge |
Assistant/Runner | Kate Leighton |