Title | Katblocker |
Agency | &Co. / NoA |
Campaign | Katblocker |
Advertiser | HK Union |
Brand | HK Union |
Date of First Broadcast/Publication | 2018 / 1 |
Business Sector | Institutional/Public Interest/Non-Profit Org. |
Story | The labour market is under constant development, and the pressure is on all of us to learn and grow. According to a new campaign from Danish union HK, procrastination is the enemy that stands between union members and the next step in their careers. That’s why they’ve now invented the Katblocker to fight the mother of all procrastination: Cat videos. There’s currently about 91.6 million cat videos on Youtube totaling around 3.194.656.866,67 minutes of cats that can distract us from the next important step in our careers. |
Media Type | Digital |
Length | |
Production Company | Bacon |
Director | Peter Harton |
Photographer | Rasmus Videbæk |
Cutter | Anders Jon |
Copywriter | Kristian Eilertsen |
Art Director | Martin Storgaard |
Art Director | Kristoffer Winther |
Art Director | Ole Hoffmann |
Producer | Samuel Cantor |
Producer | Filippa Borg von Bülow |
Social Media Planner | Rasmus Philip |
Account Manager | Louise Rasmussen |
Client Director | Thomas Christenson |
Sound Designer | Ole Krogstad |
Color Grade Company | Bacon X |
Color Grade Artist | Hannibal Lang |
VFX Company | Bacon X |