Title | Pakistan / India |
Agency | BBDO Japan |
Campaign | Pieces in harmony |
Advertiser | Rokujigen |
Brand | Rokujigen |
Date of First Broadcast/Publication | 2017 / 4 |
Business Sector | Others |
Story | Kintsugi is a Japanese traditional craft that repairs broken ceramics using lacquer mixed with gold. Unfortunately, the number of people who know about the existence of this craft is dwindling. Saddened by this, Rokujigen Kintsugi Studio created original plates with the adjoining cracks representing the national borders between neighboring countries. We hope you can feel the harmonic philosophy of kintsugi and its fascinating culture through this movie. |
Media Type | |
Length | |
Creative Director | Shinichi Ikeda |
Concept | Risa Taoka |
Art Director | Risa Taoka |
Photographer | Akira Sakamoto |
Photographer | Doable |
Photography Retoucher | Keigo Masaki |
Photography Retoucher | Rizing |
Cameraman | Rakuda |
Director | Kazuhiro Yamamoto |
Producer | Kazuhide Kumada |
Production Company | Sponge |
Producer | Tomoaki Watanabe |
Producer | TCJ |
Producer | Chisako Yoshizaki |
Producer | amana |
Manager | Tatuya Ikeda |
Manager | Masatoshi Tunoda |
Manager | TCJ |
Music | Kaito Sakuma |
Music | Apples and Oranges |
Coordinator | Hanako Nagai |
Coordinator | Incite Japan Tutoring |