| Title | Colour Rehab |
| Agency | Y&R Dubai |
| Campaign | Colour Rehab |
| Advertiser | Kassaa Group |
| Brand | Colortek |
| Date of First Broadcast/Publication | 2018 / 3 |
| Business Sector | Paints, Wood Protectors, Paint Brushes, Adhesives |
| Story | To demonstrate the power of colour, Colortek brought it to the grayest environment of all: prison. With the professional guidance of a colour therapist and the prison’s psychologist, we introduced colours into the lives of inmates. |
| Media Type | Case Study |
| Length | |
| Market | Lebanon |
| Chief Executive Officer (CEO) | George Barsoum |
| Executive Creative Director | Kalpesh Patankar |
| Copywriter | Elisa Binda |
| Art Director | Fabio Tridenti |
| Creative Director | Jihad Ramadan |
| Director | Toufic Traboulsi |
| Head of Production | Sam Eid |
| Editor | Prathyush Kumar |
More Work
SEE ALLHearing Trade
- BRAND:
- STC
- AGENCY:
- VML Riyadh (Wunderman Thompson)
No Cedar. No Lebanon.
- BRAND:
- Lebanese Basketball Federation
- AGENCY:
- VML Dubai
Dubai Font
- BRAND:
- Dubai Font
- AGENCY:
- Y&R Dubai