Title | Forest Long |
Agency | FCB Fältman Malmén |
Campaign | Nivea Men Body Shaving |
Advertiser | Beiersdorf AG |
Brand | Nivea Men Body Shaving |
Date of First Broadcast/Publication | 2018 / 3 |
Business Sector | Shaving |
Philosophy | Today many men use their bodies as a canvas. It’s a way to express yourself and show who you are. This can’t be disturbed by all-over body hair or rashes after shaving. Thanks to NIVEA Men the new art of body shaving is fun, hassle-free and without skin irritation. The campaign is based on the fact that 74% of Swedish men regularly or occasionally remove body hair. 42% of Swedish men (age 18-55) have a tattoo. That makes Swedes the most tattooed people in the world. |
Media Type | Television |
Length | |
Creative Director | Magnus Fältman |
Art Director | Ellen Ström |
Copywriter | Viktor Olsson |
Designer | Andreas Ekedahl |
Designer | Alexander Hedström |
Designer | Ellinor Sahlström |
Director Motion Graphics | Andreas Szegö |
Nordic Account Director | Johanna Byström |
Account Manager | Alexandra Jaccopucci |
Production Company | Brikk |
Production Company | Bsmart |
Production Company | Twofatboys |
Nordic Lead | Susanna Idman |
Client Director | Leif Janderhof |
Client Manger | Elle Östlund |
Digital Manager | Philippa Tuvesson |
AVM Manager | Sara Rothman |
AVM Manager | Julia Gabrielsson |
Anna-Karin Ström | |
Ooh Director | Anna-Karin Ström |
PR | Prat PR |
PR | Porter Novelli |
Account Director | Sara Emanuelsson |